CXi 2023 - Credit Union No. 1

For the ninth year in a row, credit unions have once again topped the league for the best customer experience in Ireland according to the Customer Experience Insight (CXi) Report for 2023.

The CXi 2023 survey ranks 150 organisations from across eleven different sectors. The results are based on over 29,640 customer evaluations of the experiences they have had in 2023. Irish Credit Union have put in another brilliant performance to retain their position as the best overall brand and best brand in the financial sector for the ninth year in a row.

The report notes that the common feature of the best performing brands is a real focus on customers. Whilst many of them interact predominantly through human channels, they have integrated and adapted digital offerings that work for their customers, providing seamless experiences that are built on listening to customer needs and effectively balancing human and digital.

Download the full report here.

We are very honoured and proud to be recognised and will continue to strive to offer our members the best experience whenever and wherever possible.